Management Team

Mark Haysman

CEO and Managing Director

Over 25 years’ experience in the beverages, retail and hospitality industries. Previously with Carlton & United Breweries (AB InBev) as the National Sales Director, SAB Miller, Lion, Port Adelaide FC and Deloitte. Director experience includes the Moseley Bar & Kitchen, the RD Jones Group, the University of SA Business School, Starlight Foundation, and Marine Stores Pty Ltd.

Stuart Morton

Founder & Investment Director

Co founder of AIM listed Empresaria Group plc which developed a similar investment model. Experienced corporate finance professional with extensive experience within the property industry.

Daniel Wales

Founder & General Manager Beer

Over 20 years’ experience in senior sales, marketing and strategy roles with the largest Global FMCG Food and Beverage Multinationals. Previously Head of Category Strategy in beverages industry.

Andrew Syme

CFO & Company Secretary

Certified Practising Accountant with over 20 years’ experience in finance and strategy. Held senior finance and governance roles with a number of entities including Kraft, Cadbury and Mondelez International as the Finance and Strategy Director for Australia, New Zealand and Japan

Cameron Buckland

Sales Director

Experienced Sales leader with over 20 years’ of industry experience with the alcoholic beverage category across FMCG, Retail & Manufacturing. Experience includes senior sales and business management roles with Carlton & United Breweries and Dan Murphy’s.

Ash Cranston

Venue & Hospitality Director

Experienced Marketing Manager in the Food & Beverage, Hospitality and FMCG industries, including leadership roles working with local and national brewers. Skilled in Management, Sales, Strategic Planning, and Business and Venue Development.

Jess Lyons

General Counsel

An experienced General Counsel and Executive Leader, with deep beverage industry knowledge. Over 20 years’ experience in mergers & acquisitions, project management, corporate governance, risk management and legal compliance.

Yolanda Uys

Marketing and Innovation Director

Experienced Brand marketer covering both Retail and FMCG sectors with a passion for the consumer, and building world class brands. Experience leading the marketing strategy for Dan Murphy’s, Coles Liquor, Stella Artois and Cadbury and has worked in South Africa, London, Barcelona and Budapest. Demonstrated capability building cohesive brand experiences at every consumer touch point – with projects including the Dan Murphy’s Loyalty Program, The Dan Murphy’s Cellar on Chapel street and relaunching the Liquorland and Vintage Cellars brands.

Andrew Buttery

General Manager, Spirits & RTDs

Over 20 years leadership experience in SMEs across alcoholic and non-alcoholic beverage categories. Skilled in management , business development and marketing.